Prestitial
Description:
Site overlays engage users prior to them reaching their desired landing page. They are limited to once per user per lifetime (cookie based), delivering a high impact impression to each unique user. Overlays can house a static ad, video, interactive game, poll, quiz or flash animation.
Specs:
- Executions designed and built in house. Can house a flash or HTML creative
- This unit is site served
- Size varies by site dimensions
- Close button must be present
- Overlay is launched as soon as user enters site
- Once per lifetime per user (cookie based). Paired with a SW takeover
- Any type video player can be used
- Overlay can also be user initiated thru a promo ad unit
- 3rd party or in-house tracking. Tracked with pixel and click tag
Assets:
BUZZMEDIA BUILD
| Deliverable | Description |
| Ad creative / key art / logo / title treatment | Layered PSD |
| Style Guide | |
| Fonts / Copy | Mac and PC format / Word Doc |
| Video(s) | Standard video, Aspect Ratio 16:9, file type QT Uncompressed, file size 25MB, time :30 sec |
| Mock-up | JPEG or PDF |
| 3rd party click tag | Client provided tracking tag, |
Timeline:
- BUZZMEDA build: requires a 10 day turnaround time for build, testing and Implementation