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Twitter Unit

300x600 unit that allows advertisers to aggregate tweets while providing users with the ability to tweet and join the conversation and/or “follow” a brand right from the unit. The unit features a branded header and footer with the ability to add video in place of the header. The unit allows advertisers to spread their message/s across our network while actively building a fanbase. This unit can also be used as a vehicle for sweepstakes or contest entries.

Specs

Dimensions:
  • 300×600
Animation:
  • None
Frequency Cap:
  • None
General:
  • Unit is built in house and site served thru DFP
  • Twitter functionality and branded creative lives in a 300×600 unit
  • Twitter feed module can view live tweets, tweet straight from module, and act as an entry method for sweepstakes
  • Can aggregate tweets via #hashtag
  • Module can house video in the unit’s header though tweet window and/or branded areas will shrink to accommodate video
Tracking:
  • 3rd party or in-house tracking
  • Tracked with pixel and click tag
3rd Party Tracking:
  • Impression tracking in 3rd party ad servers can be accommodated via 1×1 pixels, multiple pixels can be included
3rd Party Serving:
  • Not Accepted