| Dimensions: |
- 300×600 or 300×250 FB unit sizes available
- Branded area on 300×600 unit: 300×105
|
| Animation: |
|
| Frequency Cap: |
|
| General: |
- Unit is built in house and site served thru DFP
- 300×600 unit can house Facebook “Like” functionality or aggregation of official Facebook page posts (admin/user feed)
- 300×250 unit can only house Facebook “Like” functionality due to Facebook restrictions
- 300×600 unit can house video in header; if no video is available, space may be used as an additional branded area
- If video/audio is enabled, ad unit must contain play, pause, and audio control buttons
|
| Video: |
- Available only for 300×600 unit
- Video auto play – audio must be user-initiated
- User-initiated load should be less than 1.5MB
- Video Ratio: 16:9
- Format: MOV, FLV uncompressed
- Max FPS: 18-25
- Any type of video player can be used
|
| Tracking: |
- 3rd party or in-house tracking
- Tracked with pixel and click tag
|
| 3rd Party Tracking: |
- Impression tracking in 3rd party ad servers can be accommodated via 1×1 pixels, multiple pixels can be included
|
| 3rd Party Serving: |
|